LMarketside

Pricing.

One install fee, then a monthly. Priced by team size, not usage.

from $45,000to install. The whole org, for up to five people.
$5,000 a monthafter that, to keep her running and keep her true. An org chart with nobody maintaining it stops being one, so every month Marketside keeps your playbook current and retunes the voice as your market moves.

What the install includes

The whole orgAll eight departments, working on the mail, calendar and records you already have.
Your voice, learnedTaken from your own sent mail, not a template.
Wired into your toolsHubSpot, Salesforce, Google Workspace, Microsoft 365 and Slack, connected on your own credentials.

How the price is set

By the size of your teamUp to five people from $45,000. Larger teams are quoted.
The same org for everyoneNobody buys three departments and pays a third.
Against one AI repThe tools that rent you a mailbox charge around $3,750 a month for a single AI sales rep. Lola's whole org is $5,000.

What you are comparing it to

Most teams solve this by hiring. A GTM engineer to wire the tools together, or an account executive to carry the motion. Here is what those cost.

$164Kmedian pay across 43 GTM engineer job postings. Not one of the 43 carried a quota.Marketside review of 43 public postings, 2026
6.2 monthsfor a new account executive to ramp to full productivity, after the search, however long that takes.The Bridge Group, 158 B2B companies, 2026
Under a yearA full Lola install costs less than one year of that salary. For one hire you get one person. For less than that, you get the whole org.Install fee compared with the $164K median

Lola isn't instead of hiring.

She's the whole org working now, while you find the right person, and still there after they start.

Work with Chelsea directly

People are important too. Judgment, strategy and a seat at the table don't come from a draft.

Opportunity ReadChelsea reads your real motion, finds the biggest opportunity, and sets Lola up to go after it.$9,500 · 2 weeks
GTM AdvisoryWhat you sell, to whom, at what price, in what order. A fixed scope over 8 to 12 weeks.$15,000 a month
Fractional CROAn experienced revenue leader in the seat while you find the one who will own it.6+ months · quoted
© 2026 Marketside. All rights reserved. · chelsea@wearemarketside.com · LinkedInThe buyer first. Always.